Calculators can be created and embedded on Dow.com for a wide range of uses, across various applications and industries. Users input and manipulate data to calculate metrics based on a backend formula. This provides valuable information and insights in an interactive, customizable format.
Potential and existing customers can use the calculator's output, which is tailored to their project specifications, to make a more informed buying decision. A calculator can make measurements or pricing more transparent, automate work, drive sales and increase customer engagement. Ideally, a calculator should compel a user to progress in their customer journey, whether that be to browse the product catalog, view a related resource, contact Dow or request a sample.
Any information provided through Dow.com calculators should be offered in good faith and believed to be accurate. However, because conditions and methods of use of products are beyond Dow’s control, full testing by customers should be completed to ensure safety and satisfaction before intended end use.
Key Information
- Compare properties and their impact on a project, if selected or changed
- Convert and calculate values
- Estimate and evaluate solutions based on project requirements
Each calculator is very different, and elements will vary based on use and market. Calculations could be for sizing, usage, temperature, pricing, ROI, ratios, etc.